Generate citations to supplement your local listings.
November 29, 2016
Create a helpful widget and make it available for download.
November 29, 2016

Propose a demo version or a free trial of your software on your site.

You can help your customers overcome several barriers to purchase if you let them get a taste of what your product can do.
Remember to make it easy to set up and use a free trial or demo version. This may involve dedicating a support specialist to help work out any bugs and lead the potential client in using your product, to ensure tangible results.